Insights in the Industry
Here you will find all sorts of interesting tidbits regarding instructional design, eLearning develoment, graphic design, and website design. News on the latest insights from the instructional design industry, website design best practices, advanced knowledge of graphic design principles, and more can be found in these blog articles. Click on an article below to view that specific entry and to view more entries on that subject.
Five Things I Wish I Knew as a New Graphic Designer
Starting out as a graphic designer is exciting—you get to turn ideas into visuals and creativity into a career. But like any profession, there are lessons you only learn with experience. Looking back, there are a few things I wish I knew when I was just getting...
Microlearning: Why Small Bites Make a Big Impact
We’ve all been there—sitting through a long training session or scrolling through a never-ending online course, struggling to stay focused. In today’s fast-paced world, learners don’t just prefer shorter, more targeted lessons—they expect them. That’s...
SEO for Beginners: How to Get Your Site Found
If you’ve ever wondered why some websites show up on the first page of Google while others get buried, the answer is SEO—search engine optimization. For beginners, SEO can seem intimidating, but the good news is: you don’t need to be a tech wizard to start making your...
How AI is Changing Instructional Design and eLearning Development
Artificial Intelligence (AI) is no longer a futuristic buzzword—it’s already transforming the way we live, work, and learn. For instructional designers and eLearning developers, AI is opening new doors to create more engaging, personalized, and efficient learning...
Design Principles Every Graphic Designer Should Master
Trends come and go in the world of graphic design, but some principles never fade. They’re the foundation of effective visual communication—the rules that make a design feel balanced, engaging, and professional. Balance Every design needs visual stability. Balance...
Articulate Storyline vs. Adobe Captivate
Let's Break Them Down. First Up: Articulate Storyline Articulate Storyline is often described as “PowerPoint on steroids” because of its slide-based interface and intuitive design. It’s built for those who want flexibility without a steep learning curve. Key Features:...
Must-Have Features for a Small Business Website in 2026
Your website is often the first impression customers have of your business—and in 2026, expectations are higher than ever. A small business website can’t just look good anymore; it needs to perform, engage, and convert. Whether you’re running a boutique in Clovis, a...
Constructivism in Instructional Design: Why Context Matters in Learning
We’ve all sat through training that felt disconnected—facts and theories presented without any real-world tie-in. Chances are, much of that information faded as soon as the session ended. That’s because learning sticks best when it happens in context. This is at the...
The Psychology of Color: How To Make Designs That Connect
Have you ever noticed how a fast-food logo often uses red and yellow, while a bank’s branding is almost always blue? That’s no accident. It’s the psychology of color at work—a powerful tool in graphic and web design that shapes how people feel, behave, and connect...
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