I shot a video testimonial recently with a less than desirable audio setup. I only had one mic for three interviewees, the mic was too far from the subjects which introduced room noise and a slight echo and there were kids playing in a nearby room down the hall. How did I fix this in post? I won’t go into extreme detail, but I’ll give you an idea of what I used and how I used it to accomplish the goal of cleaning it up and making it sound professional. I’m always interested in how others accomplish this task, so I thought I would pull back the curtain and show you how I do it in these situations. Leave me a comment and let me know how you do it. Enjoy!
Watching videos is fun, isn’t it? According to marketing stats… that’s a definite “yes”! Adding video to your Facebook posts, your website, your blog or any other online presence increases interaction with your viewers by a large margin. There are stats all over the place indicating the actual percentage of increase of interaction, but for the sake of this blog, lets just understand that if you prefer watching a video on a topic rather than reading text only, then chances are you’re not alone.
With that said, allow me to introduce one of my services: marketing video. In conjunction with Studio Grade, we create professional quality video aimed at telling your story with the intent of getting a reaction. That simple. We also produce adoption videos, which can be used in lieu of or alongside your adoption story book.
So, what’s our process in creating an effective marketing video? I’ll be creating another blog post focused around just that… our process. With some behind-the-scenes photos and insight. For now, however, please check out our video reel which showcases a few of the past projects. Thanks for visiting!
Thanks for checking out this post. I hope to see you again.
I recently finished up a cartoon that will be used in an educational video at AIMS Education Foundation. It’s a 1st Grade math video and this particular cartoon is to help exemplify in visual form what the on-camera talent is explaining to the viewer.
So, being geared to 1st Grade means the art must be simple and fun which tends to make cartooning easier. This is the longest one I think I’ve done yet and it’s not even that long. It’s amazing how much time is needed to draw and ink all the art that goes into a cartoon. The actual animation doesn’t take that long, thanks to Adobe After Effects and the like. Inking is really the longest process, which I do in Adobe Illustrator.
At any rate, this first video shows the rough animation using just the drawn art I did with pencil and paper which was scanned into Adobe Photoshop to tweak and then placed into Adobe After Effects to animate.
That rough was then used as my guide for the final which is below. I used the same After Effects project and just swapped the old art with the new inked art. However, this always poses a few issues in that the images don’t typically swap seamlessly, so tweaking and reanimating here and there often occurs.
I believe this project took me a couple of weeks if not three weeks. I’m not entirely sure, but again, the animating was done around 2 or so days; whereas the inking of the art took 1 1/2 weeks or so. I love doing this sort of stuff and always invite the opportunity to do some animating. I hope you enjoyed watching as much as I enjoyed making. 🙂
Oh, and before I forget, the lovely on-camera talent in this video is Erin Heasley.
The animator of this piece is Micah Buzan a local in Kansas whom my brother met not too long back in a life drawing class. His animation is all hand drawn and has a very ethereal, esoteric feel to it. Reminds me of a mash up of 70s experimental animation and 30s Disney.
At any rate, he apparently won some contest to make an animation to go with the Flaming Lips song “Look… The Sun Is Rising”. I’m taken aback at how much synchronization he has to use on something like this. According to the description, this is the result of over 2000 drawings. wow. At any rate, he’s quite talented and thinks a lot differently than I. Enjoy.